From the Don: How to get Featured on (and Write for) WoW Insider

family

Matt’s note: Not exactly a WoW gaming related post. Feel free to mark as read and come back tomorrow. In fact, Matticus won’t be writing today since he has to get his other 2 wisdom teeth yanked and is in no condition to blog. Today’s post will come from Don Marco Matticus, one of Matt’s many relatives.

Ah greetings. I’ve pestered my dear cousin to write on his beloved blog for so long. I am, shall we say, delighted to be able to publish my intellect for others to consume. I am a far better writer than my dear cousin is after all.

Before I start, we all need to make a fundamental assumption. Let us all assume I, Don Marco Matticus, is the reigning overlord of WoW Insider. I know it will never happen but just run with me on this one, okay?

Let us also assume that you yourself are a creative gaming enthusiast with a passion for writing. In other words, you play video games and you like to write about video games. Heck, let’s narrow the focus even more. You’re a diehard WoW player and you want to write about it. And you want to get paid to write about it. Don’t you? Because all of us are little peasants at heart.

We can refer to that peasant as Matt Demon.

Or alternatively you are a headstrong gaming enthusiast who thinks your opinion and written word is that of God. You think that what you say is always right and anyone who disagrees is pure blasphemy. Not only that, you think you can do a way better job than the staffers at WoW Insider and continue to wonder to yourself what these turkeys and clowns are doing writing all this stuff when you can do a far better job than they despite the fact that you have no experience of your own.

I call those people snobs. Back in my day, people like that would get a good old fashioned kneecapping. If I thought they were real bozos I’d cap their elbows so they wouldn’t write again.

Again, you might not feel this way but just please bear with me.

Right, now where was I?

Oh yes, Don Marco Matticus, Supreme Overlord and Editor in Chief (hypothetically). Here’s a brief list on what matters, what doesn’t, and how to boost your odds of getting in (if I were in charge).

Getting in: There are two ways to go about it. You can apply or the Don can hunt you down himself and pitch you an offer. Understand that the Don has Troll headhunters at his disposal. If the Don wants you to write for him, he will make it known. If you apply via EMail, Fax, IM, or carrier pigeon, I’ll consider it. If you’re lucky and I’m in a particularly generous mood, I might even reply.

Formal education doesn’t matter: Formal refers to things like degrees and doctorates. If you apply to me waving around the fact that you have a Ph.D, a Masters, and assorted Bachelor’s in Journalism, English, and Demonslaying I’m not going to care a whole lot. The fact is that when it comes to blogging, anyone can do it if they commit. Don’t get me wrong. Formal education can help. But it is not the be all/end all. You want to impress the brass? Start your own blog first! Prove that you can write creative and quality stuff often. The proof is in the pudding, as they say. Don’t come to me with the degree saying you can write. Show me that you can write because I don’t care about your piece of paper.

Spelling and grammar still important: If you apply via e-mail and you make the Don’s eyes bleed, then the Don will make the logical assumption that you will make the audience’s eyes bleed. Making the eyes of my reader bleed is bad for business. It scares away potential readers and ad clickers. Ad clicking is crucial to my survival. Without it, the Don will not survive. Please write clearly, check your grammar, and your spelling.

Deadlines: Don Marco Matticus needs to have material out every hour on the hour. Columnists that write weekly have a set date to reach something by. However, if it is an epic piece that requires an extra day or two, that is fine. But it must be epic. There are certain pieces that need to come up every day at a particular time.

Writing topics: You may not agree with or like what you’re writing about. But the news (like spice) must flow! You may be tapped from time to time to report on major or breaking news and provide a brief opinion or translation of what it could mean. Doesn’t matter if you’re wrong or right. If you’re wrong, the masses will tell you. If you’re right, the masses will tell you that you’re wrong anyway.

Freedom of writing: Don Marco Matticus usually needs to approve what gets written for the masses to see. You think I’ll just let people read any ol’ crap that comes out? The vaults of the Matticus family may be large, true. But they are not limitless. You will be compensated fairly for the work you do. No one cares about you killing Mag for the 20th time. That’s why an element of creativity is a key asset to those that wish to join the Don. There are no limits to the amount of stories you can write. There is no cap as long as you don’t write crap.

Have really thick skin: Are you one of those players that cry every time your raid leader picks on you? Then forget it! I do not take those of weak minds under my fold! You will be insulted, your words torn apart, your name mocked on a daily basis. I received E-Mails on a daily basis calling for your head! Of course, I am far more wiser than anyone gives me credit (especially that Matticus). You will be critically criticized so hard every proc on the planet will occur. It will test the very foundations of your character. Can you endure it? Be aware that every fact you list will be checked. Every opinion you write, analyzed. Every breath you take, scrutinized. The ability to handle criticism and not lash out at the masses (however uneducated they may be) is extremely important.

Payment: You will get paid in sacks of rice, beans, or gold. It all depends on my mood. I will pay 2000 gold coins for a thousand words and half of that for half the amount! If you do an image gallery for me, then a sack of beans per image will be sent to your home. Should you write more than I ask, the Don appreciates your hard work. But you shall still only get 2000 gold per post.

Is it enough for you to quit your day job? It depends on how much of a lavish life you decide to live. The possibility is there.

Retroactive editing: So you made a mistake. The Don is very forgiving. Sometimes those crazy Blizzard fools will make you look bad by making a change that has ruined your post and made you look like a complete moron. As a result, the masses have decided to rain on your parade. You can always edit them after the fact. And we don’t use this WordPress garbage that my cousin so heavily relies on to power the blog.

Do not insult my minions: That honor belongs to me. You spit on my peasants and I will send my Corehounds after you. Only I can criticize my workers. If you apply and even mention any of my staffers in a negative light, your message will be shredded immediately. The family is everything. You insult one, you insult all. Did they even teach you social skills?

Keep all of these in mind should you decide to apply for any major WoW publishing service. They all have standards. Not any mindless, bumbling fool can get in. Even though it may appear that way, these minions do know what they’re talking about and get paid for a reason. You are not. The only way for you to oust my companions is for me to fire them or for them to step down. Your opinion and word mean absolutely nothing to the Don.

Know what the Worse Thing in Wrath Is?

serious

Nevermind that Retribution Paladins are overpowered.
… of that class balance is non-existent.
… or that herb prices are off the charts.
… or the mount and pet disappearing bug.
… or messed up UI’s.

There is one major problem that trumps them all. Did you know this issue has been prevalent since the era of Molten Core? It wasn’t an issue then, sure. But it always represented a thorn on the side of raiding Guilds everywhere.

In Burning Crusade, Blizzard has proven yet again they glaze over severe problems. They addressed many mistakes since Vanilla WoW and showed some savvy in raid design in Burning Crusade.

When I went into Wrath with the intent of beta raiding, I prayed long and hard that this monstrous issue would be fixed. To my utter dismay, I have discovered they have not. Do you realize what this means? This could potentially kill Guilds everywhere before they even get off the ground!

The colossal problem that I’m referring to?

chest-loot

It is the looting of chests.

In Molten Core, it wasn’t a problem as raid leaders could master loot items.

In Karazhan, there were only 10 players to worry about with everyone wanted badges.

But in Naxxramas, the 4 Horsemen drop a chest. With Badges (or Emblems). They’re lootable by everyone. That’s 25 players who want badges. 25 players that will be spam clicking the chest.

This is a serious problem.

25 players each taking 10 seconds to loot a chest.

That’s almost 4 minutes of pure chest looting.

Which means it’s 4 less minutes to save the world.

Something must be done!

Image credits: coolza

Build Your Own Guild Part 8: Dealing With Feedback

Successful guild masters and officers are always attentive to the concerns of their membership. It is your job to understand your guild’s psychological makeup and status. If your raiders are happy and enthusiastic, you’re probably aware of it, as people tend to be demonstrative about positive emotions. However, little worries and concerns can bubble below the surface of an otherwise stable guild, and, without the leadership ever being aware, a small problem can turn into a guild-breaking one overnight. How can you address these explosive problems before they grow to dangerous levels? Read on for some tips on eliticing–and dealing with–feedback from your members.

How Do I Get Them To Talk to Me?

Face it, Guild Master, you are one scary dude or dudette. You are The Man (or The Woman), and that means most people will tiptoe around subjects that might be controversial when you’re around. Rest assured, however, that your guild members have opinions, and they want the leadership to listen and to react to them. Here are four things you can do to get your guildies to tell you their little secrets.

1. Have Guild Meetings on Vent
Collateral Damage does this every couple of months, and it’s quite helpful. The officers start out with a little “state of the guild” address and then turn over the floor for member questions and concerns. Now, when it’s time for members to talk, don’t expect the discussion to start immediately. I learned through teaching my college classes that a little silence is ok at the outset of a discussion. People are getting their thoughts together and mustering the courage to speak. You can ask little questions to prompt them, but make sure you let people have time to get the ball rolling. From what I’ve observed, the first person to speak will say something really positive. Others will comment on it, but the feedback will start to roll in. Eventually, you may get people’s most passionate objections to your guild policies. The important thing in such meetings is to listen. Let people know that you will hear their concerns and take them to the table at the next officer meeting.

I can tell you, sometimes CD officers have felt frustrated and under-appreciated at our open meetings. Try to think beyond yourself and your immediate reactions. Is there something helpful you can learn from a person’s complaints? We’ve found that even the most ardent whiners aren’t able to sidetrack the guild from its most cherished goals. However, we’ve also discovered some useful information in open meetings. In at least two cases, at the next officer meeting, we changed policies based on public opinion.

2. Post Officer Meeting Notes
Officers spend a lot of time discussing policy in meetings–earn credit for that time with your members by posting notes. You don’t have to expose every controversy, and naturally, anything pertaining to specific players should be kept quiet. However, when you’re writing new policies, a little item in your notes that says something like “Discussed Revisions to Attendance Policy” will let your members know that the officers are actually responding to the changing conditions in the guild. CD allows members to comment on officer meeting notes–we get many good ideas this way.

3. Have a Feedback Forum
CD has a forum in which only officers can post and everyone can reply. The purpose is to elicit member opinion on major policies. Recently we have decided to implement a Raider Status and attendance requirement for Wrath of the Lich King. Our policy drafts went up in this forum, and there was a lively exchange between officers and members. We were able to clarify our intentions, and the final document is, as a result, very clean and easy to read. Of course, some members disagreed with the officers’ decision and thought that we should continue without Raider Status. We tried to assuage their (mostly unfounded) fears, but we did hold firm to what we had decided. However, some of those objections led to clearer policy, and as such, they were a very fortunate thing.

4. Allow Members to send PMs to Officers
Your guild website should have the capacity to send Personal Messages. These are like emails, only less formal. When CD members have personal complaints–either something they want to keep private or something that only affects them–the best way to communicate that is a PM to one of the officers. If they do not request that the note be kept private, often we share these with other officers so we get a balanced solution. A good example of this kind of issue is the perennial loot quandary. It has happened several times that a CD member has felt that loot was distributed incorrectly. Sometimes the members are right. Inevitably, things go a little bit awry with any loot system. These member issues have actually helped CD officers revise the loot system for Wrath so that it is more fair to all raiders.

The Two Types of Feedback

As a guild leader you can expect to get two types of feedback: legitimate concerns and QQ. Here is how I suggest that you address each type.

Legitimate Concerns:
Sometimes members are able to see around officers’ blind spots. Often the members are first to know when someone has been treated unfairly. Even in the best guilds, this can happen by accident! Make sure your policies are flexible enough to change if they are really not working.

Here are some common examples of legitimate concerns.
1. One of your guild members is behaving in an offensive manner or specifically antagonizing someone.
2. One of the guild policies has had unintended consequences. For example, there might be a loophole in your loot system, or you might be distributing BoE items like Hearts of Darkness in an unequal manner.
3. A specific member or subset of the guild is feeling overworked or burned out.
4. Something in your raid strategy is not getting desired results.

Sometimes you’ll get a PM and just know that the person has a valid point. When that happens, don’t panic. Reply to the person and let him or her know that the issue is going on the next officer meeting agenda. Make sure you talk about it, and make appropriate policy, rostering, or strategy changes.

QQ

The letters QQ are meant to resemble crying eyes, and QQ is synonymous with whiny complaints. QQ is constant and unavoidable. I am going to make a radical suggestion here for how to deal with this. As you read or listen to the complaint, try and imagine that it is legitimate. Even if you end up disagreeing with the person or even reprimanding her, hear her out before you do that. QQ is called QQ because it’s communicated in a less-than-constructive way. However, separate the content from the means of delivery to find out if, behind the tears and snivels, there is actually a valid issue to be addressed. If the person has a point, put their issue on the meeting agenda just like any other member concern.

The following is a list of issues people tend to feel passionately about in the game. As such, they are likely topics for QQ.

1. Loot Issues.
This will always be the number one cause of weeping and gnashing of teeth in the World of Warcraft. Most of these complaints are unfounded. If you have a loot council, you will be dealing with this often. Try to make the person reasonable, or at least resigned.

However, sometimes loot issues are very much legitimate. If someone is concerned that he consistently gets passed over for loot or that others of his class and spec with similar attendance have significantly better gear, he is probably right. Loot systems of whatever type tend to have loopholes through which many purples flow. These complaints are a way to discover if your system is really working the way you intended it to. It may be that “unlucky” players, or players in certain roles, truly are not getting their fair share. If this is the case, do something about it! Whenever you find injustice in your guild, stamp it out!

2. Personality Conflicts.
In a raiding guild of 35+ members, not everyone is going to get along. Members who are at the high end or the low end of the competence scale may attract a lot of complaints due to jealousy on the one end and resentment on the other. Evaluate each of these complaints for validity. As an officer, you need to know the difference between one of your raiders having a bad day, or a bad week, and just plain out being a bad egg who either does not play up to the standard of your raid or makes everyone miserable. You should also ask pointed questions to decide if harassment is involved. For example, if one of your female members is having to field consistent come-ons from a male raider, this is a legitimate complaint and you should probably kick him. Many guilds let rampant sexism, racism, and all-out prejudice go on in g-chat or vent. In my opinion, this kind of thing isn’t very funny–or very conducive to successful raiding. I would rather play in an organization that’s open to different types of members. Sure, Collateral Damage cuts loose a bit late night on vent, but on the whole we’re an organization that 10-year-old girls could happily and safely belong to. “Cutting loose,” by the way, is different from encouraging prejudice. No one minds a little innuendo or even well-meaning jokes at someone’s expense–the problem comes when members harass each other. As a guild leader, you should be able to tell the difference.

3. Bench Issues
The #1 topic of PMs sent to officers in Collateral Damage has to do with raid scheduling. Long story short, people want to be in when it’s convenient for them and out when its not. A lot of people feel frustrated that they’re not in full control of when they get picked to raid. For the most part, people just have to deal with it. Officers can lend a sympathetic ear, but we know that we have to balance the needs of many different people. Bench happens, more often than some people would like. However, if a person complains that they are consistently being passed over for a raid spot, you need to investigate that issue. Look at that person’s attendance and performance. Does he have a legitimate complaint? Has he been forgotten, or is there a deeper issue? Is someone getting preferential treatment and not sitting their fair share of time? If so, rectify that immediately. No one–especially not officers–should get out of sitting the bench. Sometimes, however, the raid leader is perfectly justified in sitting a player frequently, especially if he’s not performing up to the standard of the group. This can be a good opportunity for the class or raid leader to work with this person on improving his play. After all, raiders are supposed to want to play up to their potential. If that interest isn’t there, it could be time for a frank talk about that player’s status in the guild.

Conclusions:

Don’t fear feedback from your members. Embrace it, and deal with it in a timely manner. After all, you are in service to your guild members. They’re really not trying to ruin your day. When members complain, they do so because they care about the quality of their in-game experience. Never fall back on the “it’s just a game” excuse for unequitable behavior. Sure, it’s a game, but games have rules. They’re only fun if you follow them. One of the rules of being a GM is to create an environment your members feel comfortable in. Otherwise, you’re no better than the three year old who kicks over the Monopoly board and then sticks the house from Park Place up his nose.

A Note about Mother Shahraz Post 3.0

A comment from Xserisi has been brought to my attention. I figured it would benefit many players if they knew about it as well so I decided to turn it into a blog post.

Last night we saw BT, we stopped before Mother Shiraz, seeing we ran out of time and were unsure about our health if we would go in with with low or nill shadow resist gear. (anyone tried after patch?)

Yes. I can say with certainty that you don’t need to have full Shadow Resist gear on for Mother Shahraz. Prayer of Shadow Protection or Shadow Aura from the Paladins should be enough to get you through it. DPS has to be high. You don’t want to take more than 3 or 4 teleports. She should be able to go down relatively fast.

Keep in mind, everyone has to commit. If you go full Shadow Resist, make sure every one does so. If you want to go for the blitz method, then keep your raiding gear on. Soak tanks are still important. Your healers have to stand on their head (hockey expression for goalies making unbelievable saves).

As my ancestor Napoleonicus once said:

There ain’t a problem in the world that can’t be solved by copious amounts of DPS.

Is Sydera a Barbershop Addict?

In a word, yes.

I don’t actually have pictures for you of all Syd’s new haircuts, but I will admit that they occur at the rate of about one per day.

Here’s the look I’m currently sporting. I find it ironic that Phaelia of Resto4Life couldn’t wait to get rid of her facial tattoo–I couldn’t wait to get one!

Below, you can see yesterday’s pigtailed look. It was a good thing too, because my hair was out of my way when I got sick from too much Halloween candy. Carmelita, to my left, is pretending not to know me.

All this, after I promised Briolante I wouldn’t change my hair. . . much. My favorite tank/ significant other extraordinaire says he’s very glad I always look the same in tree form. Syd just doesn’t look like herself these days.

Oh well, at some point there will probably be a return to my long mint-green locks.