Montgomery Manifesto: Blogging Interview

I was dropped in for a podcast interview with Mick Montgomery (Known for his work with the Warcraft-related Starting Zone podcast). Our main focus on WoW though. For a nice change of pace, we sat down for a solid hour just talking about blogging and online content creation. Most of you won’t really care, but if you’re interested in the blogging side of things, you’ll learn a little more about me from a different angle. Though we did end up talking a little more about Mists of Pandaria at the end.

Listen here

Obviously, when you do a website that focuses on written articles, you have a great deal of writing to do. Has doing the site forced you to change your writing style in any way?

I’ve learned to compress my writing. I try to be more succinct. I want to get straight to the point. Forget the foreplay. It’s a busy world out there. People have stuff to do. Every time I finish a post, I scan it and I ask myself if I really need that word there. Every word, every sentence must have a purpose. If there’s no reason for it to be there, it’s gone. It’s not as ramble-y as it used to be.

What do you think about the recent reductions over the last two years in subscribers and how does it impact your site or any wow oriented content creators site?

I think we’re going to see a spike in subscriptions again with the expansion. You can’t look at WoW as having a constant or growing number of subscribers all the time. Content is produced in waves and subscriptions counts are going to fluctuate to reflect that. In terms of impact, I think we’ve seen a decrease in the number of viewers and content consumers across the board. People lose interest, they’re not going to read those blogs for that kind of information. At the same time, it also affects bloggers themselves. If they get bored with the game, they’re not going to maintain their blog.