guild master

GMs Talk: Things We Share, Things We Do Not

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<Apotheosis> must be sick of me whenever I pop into their mumble late at night. That’s Kurn’s guild. Every so often I like to drop in there and have a chat with another GM (who doubles as a blogger herself). Not too many of us around, I’m afraid. She doesn’t know this, but she plays a big part in making sure I remain grounded. When it comes to guild matters, there are certain unspoken rules even among the company of those similar to us. There are topics that we’ll talk about and others that we do not ever, ever discuss. It’s the equivalent of talking shop with others in the trade.

Stuff That’s Fair game

War stories

“And he’s slowly backing up pulling Arthas with him and then falls over the ledge! He just starts screaming over vent, Taunt! TAUNT! I fell off the ledge!”

Everyone loves a good war story. Hilarious events or tales of awesome heroics (that may or may not have been slightly embellished). It’s even funnier if it’s a player that both GMs are familiar with. Typically, whenever war stories are exchanged, there’s usually an important lesson that can be learned and applied. Both leaders walk away knowing more about how to avoid similar situations in the future. The exchange of knowledge means that only one of us would have to experience an event. We’ll then share it with our GM friends in the hopes that they can recognize the symptoms of a problem before it occurs.

In this case, like not tanking Lich King so close to an edge.

Policy

Anytime I’ve wanted to make sweeping policies that affected the guild or the raid, I’d try to consult with someone outside. I search for someone who’s familiar with a similar issue. Even better if the guild leader successfully implemented a policy in the first place. I also to try to get in touch with someone who wanted to put a policy in place but ultimately didn’t and listen to their point of view as well. An outside perspective can shed a spotlight on additional factors that weren’t taken under consideration. I listen to what worked well and what didn’t. Maybe some changes or adjustments were made after the fact to help smooth the transition over.

Speaking of which, I need a consult about whether or not I should implement a policy dictating that all raiders show up with pants worn at all times.

Strategy

This is another reason why I’ll consult with another GM. Sometimes we’ll run into a brick wall when we’re working on an encounter and I like to turn to other people outside who have done the boss. Oftentimes they can offer a little insight into a possible solution. Not everyone’s raid composition is exactly the same. But with strategy changes, you can usually account for that by getting a different class to try and do the same thing. Sometimes it’s a simple solution like moving the raid over slightly or altering the timing! Asking a “How did your guild handle this obstacle?” can sometimes lead to light bulb illuminating moments.

Evaluation techniques

Determining player performance is never going to go away in progression raiding guilds. We’re always looking for methods where we can excel and find tune the players under our raiding core. If a GM happens to be an expert at a class, it’s not a bad idea to pick their brain a bit and find out what they look for when gauging the effectiveness of players.

Stuff That’s Off limits

Current damaging drama

Any active, dramatic issues are kept off the table. I don’t like discussing things like ultimatums, problems or people just giving me a hard time without making certain things really vague. If the guild is going through a really rough time, a lid’s kept on it. However, if a problematic issue has been resolved and passed, I’ll classify it under the war stories category.

Exception: If it really does get to a breaking point, and every option had been considered, I’d probably shoot some ideas and get someone to play devil’s advocate and see if there’s a possible solution that was missed or we walkthrough scenarios of what would possibly happen. Sometimes it isn’t possible to do that within the guild.

Names

I tend to obscure names unless it’s someone well known to the community. If I’m describing a situation, I tend to go with the class or the role.

Example: I think Lodur’s moustache is compromising his ability to heal.  Or worst yet, he’s using the moustache to heal.

Applicants

I’ve had players who leave Conquest apply to guilds of other bloggers and vice versa. As a personal rule, I never bring them up at all. As far as I’m concerned, the business is always between the recruit and the guild they applied to. I don’t ever ask about their application nor would I ever meddle in any guild’s affairs. I have a hard enough time running my guild and it’s not my place nor interest to run someone else’s.

Exception: However, if the player who applied did something particularly heinous like break into the guild bank or exploited in game, I believe it’s the duty of the former GM to relay the necessary information and then let them deal with it how they see fit.

Code 21

We never, ever talk about code 21 unless it’s under extreme circumstances. Sorry guys, it’s a GM thing.

And there you have it folks! If you’ve ever wondered what goes in the GM’s lounge, I can assure you that there’s no plot to take over the world or to gkick everyone from the guild. It’s mostly business and nothing to be worried about!

Tough Call: Real Officer Set-Ups In Cataclysm

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Maslow's Hierarchy of Needs
Welcome back for another issue of Tough Call, with me, Viktory.

Disclaimer: What follows is the summation of my opinion based upon the responses I received from over a dozen guild masters when I asked them about their officer corps. Given the content of my last two posts, I felt it would be relevant to take an honest look at how guilds are setting up their government structure these days. This does not mean you should change your guild structure right away.  It does mean, however, that if you were looking to make a change, you can perhaps derive some supporting arguments from a few successful GMs cited below.

A few weeks ago I put out a call for GMs to help me get an idea how their guilds are operating, and, more importantly, what sort of  hierarchy they have put in place to make their guild succeed.  Out of the numerous responses I received, two solid trends emerged:

  1. There are a LOT of different ways to set-up your guild hierarchy, each with their own respective success rates and ease of implementation.
  2. There are far fewer vanity positions in play these days. At least among the sample group at my disposal, it seems there are most GMs expect more output from their officers.

I am happy to see that the days of  “So-and-so has been with us for a long time, so they are an officer now” are largely over.  Only 2 of the GMs who responded to my survey said they had non-specific officer roles (as in “we all do a bit of everything”, which really leads to “everyone assumes someone else is doing the dirty work”).

To get my information, I asked each GM three quick questions, and let them tell me the rest (and believe me, guild managers love to tell you about their guild, its environment and their genius set-up to solve all problems.)

First Question: “What officer positions do you use, and do they report directly to you or is there a chain-of-command?”

Most Common Positions:

  • – Raid Leader (separate from a role leader)
  • – Melee DPS / Tank / Ranged DPS / Healing role leaders
  • – Bank Officer
  • – Recruitment Officer

Some GMs also reported using Morale/Relations officers and an officer rank for Loot Council or Loot Master, separate from other officer duties.  I’m not sure that I’d classify these jobs are something that needs a full-time officer, but I’m also extremely hesitant with the idea of a part-time or “junior” officer.  If it wasn’t so prevalent, I’d lump “Bank Officer” in with this lot.

As for command structure, it’s fairly unanimous that members report to their respective role leaders, who then in turn report to the GM.  I do wish, however, that I had devised a way to get more information about how the recruitment, bank, and morale officers interact with this command structure.

To me this combo represents a stark contrast to the landscape I saw when I started raiding back in Karazhan.  Instead of a GM who ran every aspect and had a few cronies as officers (which is what typically gave loot council-style raids such a bad rep), we are seeing 25-man guilds shift into fully-fleshed organizations.  Positioning the GM as the Chairman of the Board seems to be the clearest way to define duties/responsibilities, and is an efficient way to make sure the various aspects of the guild function at peak performance.

Second Question: “Have you had to add any officer positions since the end of Icecrown Citadel?”

The answers to this question fell in two distinct patterns:

  • Organization increase: bank officer, recruiter, defined class leads.
  • Expansion increase: recruitment officer, 2nd raid leader, PVP leads.

This should tell you that if your guild isn’t growing or refining, you’re stagnating.  12-24 months from now you will be doing things differently; the faster you can figure out what that will be, the better the transition will go.  After all, these are guilds that had 4-5 years of experience and still found roles to add and needs to address after ICC.  Learn from their example and succeed.

Third Question: “If you had to cut one officer position (not person) today, who would it be?”

A few GMs refused to answer this one, or gave responses that never answered the question, but the consensus was either the bank officer or morale officer would be the first to go.

As I stated above, I’m not sure that these are full-time jobs anyways.  In my guilds we’ve always just defaulted to the most likable officer being de facto “HR guy.”  I am very interested to hear any feedback about ways that a bank or morale officer could contribute on-par with what a raid leader, role leader or PVP lead does.

As always, leave any question, comments or epic knitting patterns in the comments below. (I’m trying to get someone to knit me a bad-ass scarf to wear while podcasting).  Also, if you have a situation that you’d like to have me address in a future column, feel free to send it to viktory.wow@gmail.com.

4 Reasons Healing Meters Suck

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Thumbs Down (with Clipping Path)

This is a guest post by Ulkesshern, an EU Holy Paladin from Hellfire

Matticus put a plea out for guest posts and despite it been something I’ve never done I figured ‘Hey, why not?’ and offered up my services and here I am! I’m a Holy Paladin from the EU realm of Hellfire and I’m currently enjoying the delights of the 25 man content.

For my inaugural post I’ve decided to focus on one of my major bug bears, the absolutely terrible creations that are healing meters and the issues I perceive with them.

Issue 1: More Healing does not equal Better Healers

Without trying to oversimplify the job of DPS their job is basically to do damage, the more damage they do the (arguably) better they are, boss health is constant so the more damage they do the quicker the boss dies, the quicker people get their loot and the quicker you progress. However that really isn’t the case for healers. Picture this scenario, you’ve all just hit 80, you’re all predominantly in your old Tier 6 or quest rewards and you head to Naxx.

People are going to be taking massive amounts of damage, Tank mitigation will be low, DPS will be low so the encounters will be lasting longer and as such you’re going to be healing your heart out. Fast forward to the point when you go back with everyone in shiny Level 80 epics. The tanks don’t lose as much health every hit, encounters last half the amount of time and you’re not going to be breaking a sweat.

Then out come the meters!

“Oh wow my DPS is almost double what it was when we started here” cries StabbyStabster your top Rogue.
“Yeah mine too, we’re awesome now” join in the rest of the DPS.

Then someone links the healing comparison.

Well look at that, you’ve healed probably half of what you healed last time and instantly the people who don’t get it start moaning at you for not pulling your weight. The thing is we scale almost inversely with the raids gear level, but in the minds of so many people bigger numbers equals better players.

Issue 2: Situational Situations are Situational

This is something that an amazing amount of people just fail to understand, who you are assigned to heal can greatly affect your position on the meters, and I saw a wonderful example of this in a raid I was in last night. We were twenty manning Patchwerk for the achievement (yes I like achievements). Our tanks were a Death Knight, a Druid and a Warrior and our healing team comprised of 3 Paladins, a Priest and Shaman. The Paladins were assigned one Tank each while beaconing a different Tank, so all 3 Tanks had one Paladin and were the recipient of one Beacon, while the Priest and Shaman were assigned to just go crazy on all of the tanks.

We killed him pretty easily and were impressed with ourselves, and then someone linked the healing meter, Two Paladins at the top, followed by the Priest and then the Druid. Languishing at the bottom was the Third Paladin.

At first glance, it seemed that the Paladin was failed as his healing done was absolutely terrible. However when you thought about it, there were reasons.

Firstly, he was topping the over healing meters by a large margin. Then realization sets in, he was healing the main Tank, not the hateful strike soaks, and as such there was a lot less damage to heal and because Beacon of Light only transfers effective healing (of which there was very little). Whereas the other Paladins were hitting with ~14k effective heals and getting them beaconed across for about the same, the “bottom Paladins” heals weren’t needed as much and as such weren’t getting beaconed either.

3 Paladins, 3 Targets, 3 Players spamming the same heals with very different results. To some people that means that one of them was failing, a scenario that had entered no ones mind until the meters were linked. Just seconds earlier everyone was congratulating the Healers on such a good job!

At the end of the day, no one died except the boss and it was a good clean kill, only once the meters were show did any doubt suddenly arise as to the performance of healers.

Issue 3: Some Classes outclass Classes

A sad but true truth is that some classes usually end up beating others, Paladins can’t HoT or multi target as well (if at all) as Priests, Shaman, Druids and a lot of players just can’t understand that.

I once had a Guild Master state that “All of our healers are fantastic except our Paladins”. His reasoning? The other healers always beat the Paladins on meters (Late TBC Content). We tried to explain that no one ever died so we were doing our job but it just didn’t cut it, as far as he was concerned, the other classes were topping the meters so they were better and the Paladins were failing. We weren’t failing; he just couldn’t get his head around the different class mechanics and intended roles of the healing classes. Amusingly all the Paladins left soon after.

I daren’t even poke the sleeping bear that is absorption/mitigation effects. I feel for you Discipline Priests, I really do!

Issue 4: Meters are not infallible

Nothing and nobody is perfect (even me!) and meters are no exception, I’ve seen five people link meters from the same fight that have shown completely different results. I’ve seen WWS reports where I apparently wasn’t even there! I’ve spoken to Paladins who make a deal with a Warlock to keep them beaconed and instruct them to life tap like crazy. I’ve played with Priests who did nothing but spam Circle of Healing relentlessly and Shaman who may have just had a keyboard with one button marked Chain Heal. I’ve seen people of all spec that completely ignore whatever healing assignments they have in order to just spam quick heals on someone the second they take damage, I once had a Warlock point out that they really didn’t need 9 separate people to heal him the second he life tapped. I’ve even known people just type random numbers into raid chat and try and pass them off as a meter!

Final Thoughts

Meters do have a place, they’re amazingly useful for DPS, they also do serve a purpose for Healers, but they sure as anything aren’t something you can just glance at quickly and pick out who is top. If no one in the raid is dying our job is getting done and getting done well. If people are dropping like flies then perhaps consult some meters, look at what’s happening though, don’t just assume that the person on the bottom is there because he is terrible!

I’ve had meters running since Kara and I think I’ve looked at them perhaps once, coming top on a little chart doesn’t make you the worlds greatest Healer, doing your job and keeping people alive no matter how much or how little healing it requires makes you a good Healer.

(And no I don’t live at the bottom of meters!)

Build Your Own Guild Part 9: Ambition

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Once you have your own little Raid Machine up and running, it’s very easy to get a particular kind of tunnel vision. In the context of Burning Crusade, many new raiding guilds or casual raiding guilds worked and struggled to become the kind of organization that could reliably clear Karazhan. However, once Prince started going down every week, these guilds stalled out or stagnated. Believe me, I’ve seen it–I used to be in one of those guilds! One week, the end boss of the entry-level raid is dead and every one is happy. The very next week, the best players are leaving the guild for more progressed organizations on other servers.

So, What Happened?

Many Karazhan-capable guilds encountered problems after they cleared the place for one simple reason. The guild’s wildest dream had come true, and it’s hard for a guild to outlive its founding vision. When you are at the helm of the raiding guild, it is your responsibility to adapt your goals and plans to a changing environment. Always plan weeks or months ahead, and make sure your guild is aware that you have a vision for their future.

Making Plans

Your thoughts and planning should extend to at least one instance beyond where you are. Collateral Damage practiced an extreme version of this. Because we started late, hitting Serpentshrine Cavern only in January, we had a very small window of time to clear two full tiers of content. We are less casual now than we were when we started, and we spent a full five months in T5. However, we started thinking about the next step about the time Leotheras went down. At the time, attunements were still in place for T6, and the officers started planning and strategizing about how we were going to kill Vashj and Kael. We shared part of our plans with the guild, in the first of what became a series of goal-setting posts from our raid leader.

In T6, we knew time was running short. Attunements were lifted just as we were ready to start, and we knew that Sunwell was on the horizon. Our goal, however, was to get through Illidan and Archimonde–we didn’t think about anything beyond that. We made posts promising a dead Illidan by the end of the summer, and all of my recruitment ads promised full clears of T6 by that time. And you know what? We did it. I think that the planning, goal-setting, and above all, the stubborn refusal to accept the possibility of failure allowed us to do it. Mind you, we’re not a hardcore guild, and we were even less so the first time we took a peep at Naj’entus.

On Progress

In order to survive, a raiding guild must always have progression in mind. Some weeks no new bosses will die–that is only right and good, as it is the sign of challenging content. We don’t want it to be easy, right? However, a guild must never be content to rest on its laurels and only raid farm bosses. As your group masters more and more bosses, the farm list will grow longer, potentially leaving less and less time every week to work on new content. There are two ways to manage the dichotomy of progression and farming: the fast method and the slow method. Each way has its own benefits and drawbacks.

The Fast Method

Following this method, a raid leaves farm content behind as soon as it is feasible. The raid may set some essential gear goals, like a certain amount of tank health or survivability, but no attention is paid to the completion of gear sets or the acquisition of best-in-slot items. End bosses in particular, because of their relative inaccessibility and high level of time investment, are more or less neglected. The raid may kill the end boss of an instance three or four times at maximum, and all fights in the dungeon will not be on farm status before the raid moves on to the next boss. Inevitably, gear gaps arise, as people do not have the opportunity to collect all the gear from the instance. In Burning Crusade, players looked to badge gear, craftables, and Zul’Aman gear to fill the gap. Similar opportunities for gear outside of raids may also be available in Wrath. This method allowed Collateral Damage to get through T6 in short order, but if you ask some of our members, the progress was too fast at times. The pressure was consistently high, especially for a casual raiding guild, and members spent a great deal of time outside of raiding optimizing their gear.

However, the great benefit of this method is that players never get bored. The challenge is consistent, and the raid doesn’t stagnate. Even if they farm on Tuesday, they know they get to wipe to fun new content all night on Sunday. If you are a guild behind the curve of progression, which many guilds that start up at the dawn of Wrath might be, this is probably the best progress model to adopt. Before you do, however, make sure your players are up to the pace.

The Slow Method

According to this tactic, the raid farms instances until the majority of its players complete their gear sets. These guilds do spend time on new content, but they happily farm the old until they reach a comfortable overall gear level. If the guild follows this method, the members have little need to acquire gear outside of raid instances. They can spend their non-raid time in less stressful ways. The risk, however, is that members will get bored. Over time, a good raid can master so much content that it is impossible to go through it all in a week. There will always be people who want one last thing out of an old dungeon. Take, for example, all those raiders, casual and hardcore alike, who farmed Karazhan into the ground.

The slow method, however, can backfire as easily as the fast method. Raiders may become complacent and sloppy if they’re not motivated to reach new content. It feels terrible to wipe repeatedly to farm content–this is what happens when players do not pay attention or, worse, stop attending farm days.

The Happy Medium

Is there a way to combine the approaches? I would tend to say yes, but from my experience, certain types of guild structures manage the struggle between farming and progression better than others. Naturally, hardcore guilds are the best at farming–they have structures that ensure their members’ attendance, and those members tend to be really interested in raiding anyway. Smaller guilds will always have an easier time leaving instances behind than guilds with deep benches because they have less members to outfit. However, small guilds run the risk of not filling farm raids if members lose interest. However any raiding guild, regardless of size or structure, can both farm and progress, as long as its leadership is actively managing the relationship between the two. The key idea here is responsibility: farm responsibly, and progress responsibly. Here are some tips on maintaining the equilibrium between these two opposing terms.

1. Farm it like you mean it.
When you do farm old content, or clear the front half of an instance in order to get to new bosses on the back, play as if every fight were a progression fight. Many raid leaders will be tempted to be more inclusive on farm rosters, letting more casual members of the guild see the content. Do this with caution. Make sure that whoever you bring along will not slow the group down. Your highest commitment should be to your regular raiders–make them happy, and you will have a stable guild. I also advise against allowing raiders to bring alts in farm content. In the long run, they will be sorry they spread their DKP over more than one character, and their play may even suffer because they have not concentrated adequately on one class and role.

2. Always have progression time.
In a 12-hour raid week, which seems to be a typical raid schedule, try to dedicate at least 4 hours to new content. That is enough time to take down a new boss if it’s fairly easy or to make significant progress on a difficult one. I have seen bad weeks and good weeks of raid progress, but the only thing that guarantees a stagnant week is dedicating insufficient time to the fun new stuff. Make sure your people have a reason to farm quickly–they should know that, at the end of their raid week, they get to challenge themselves with something new.

The key idea here is reasonable progress. Don’t force your raid through content at lightning speed, but don’t let your group stagnate either. Remember that a guild that makes steady progress will be happier and more stable than the server-first guild that rushes through thanks to sleep deprivation and a Raid Leader who knows how to crack the bullwhip.

After all, what are you going to do when you run out of content? At that point, it’s all farming until the next patch comes out. Make sure that when your guild gets to that happy point, the members all like each other enough to stick around through some slow farming weeks. That’s the kind of organization with real staying power.

Build Your Own Guild Part 8: Dealing With Feedback

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Successful guild masters and officers are always attentive to the concerns of their membership. It is your job to understand your guild’s psychological makeup and status. If your raiders are happy and enthusiastic, you’re probably aware of it, as people tend to be demonstrative about positive emotions. However, little worries and concerns can bubble below the surface of an otherwise stable guild, and, without the leadership ever being aware, a small problem can turn into a guild-breaking one overnight. How can you address these explosive problems before they grow to dangerous levels? Read on for some tips on eliticing–and dealing with–feedback from your members.

How Do I Get Them To Talk to Me?

Face it, Guild Master, you are one scary dude or dudette. You are The Man (or The Woman), and that means most people will tiptoe around subjects that might be controversial when you’re around. Rest assured, however, that your guild members have opinions, and they want the leadership to listen and to react to them. Here are four things you can do to get your guildies to tell you their little secrets.

1. Have Guild Meetings on Vent
Collateral Damage does this every couple of months, and it’s quite helpful. The officers start out with a little “state of the guild” address and then turn over the floor for member questions and concerns. Now, when it’s time for members to talk, don’t expect the discussion to start immediately. I learned through teaching my college classes that a little silence is ok at the outset of a discussion. People are getting their thoughts together and mustering the courage to speak. You can ask little questions to prompt them, but make sure you let people have time to get the ball rolling. From what I’ve observed, the first person to speak will say something really positive. Others will comment on it, but the feedback will start to roll in. Eventually, you may get people’s most passionate objections to your guild policies. The important thing in such meetings is to listen. Let people know that you will hear their concerns and take them to the table at the next officer meeting.

I can tell you, sometimes CD officers have felt frustrated and under-appreciated at our open meetings. Try to think beyond yourself and your immediate reactions. Is there something helpful you can learn from a person’s complaints? We’ve found that even the most ardent whiners aren’t able to sidetrack the guild from its most cherished goals. However, we’ve also discovered some useful information in open meetings. In at least two cases, at the next officer meeting, we changed policies based on public opinion.

2. Post Officer Meeting Notes
Officers spend a lot of time discussing policy in meetings–earn credit for that time with your members by posting notes. You don’t have to expose every controversy, and naturally, anything pertaining to specific players should be kept quiet. However, when you’re writing new policies, a little item in your notes that says something like “Discussed Revisions to Attendance Policy” will let your members know that the officers are actually responding to the changing conditions in the guild. CD allows members to comment on officer meeting notes–we get many good ideas this way.

3. Have a Feedback Forum
CD has a forum in which only officers can post and everyone can reply. The purpose is to elicit member opinion on major policies. Recently we have decided to implement a Raider Status and attendance requirement for Wrath of the Lich King. Our policy drafts went up in this forum, and there was a lively exchange between officers and members. We were able to clarify our intentions, and the final document is, as a result, very clean and easy to read. Of course, some members disagreed with the officers’ decision and thought that we should continue without Raider Status. We tried to assuage their (mostly unfounded) fears, but we did hold firm to what we had decided. However, some of those objections led to clearer policy, and as such, they were a very fortunate thing.

4. Allow Members to send PMs to Officers
Your guild website should have the capacity to send Personal Messages. These are like emails, only less formal. When CD members have personal complaints–either something they want to keep private or something that only affects them–the best way to communicate that is a PM to one of the officers. If they do not request that the note be kept private, often we share these with other officers so we get a balanced solution. A good example of this kind of issue is the perennial loot quandary. It has happened several times that a CD member has felt that loot was distributed incorrectly. Sometimes the members are right. Inevitably, things go a little bit awry with any loot system. These member issues have actually helped CD officers revise the loot system for Wrath so that it is more fair to all raiders.

The Two Types of Feedback

As a guild leader you can expect to get two types of feedback: legitimate concerns and QQ. Here is how I suggest that you address each type.

Legitimate Concerns:
Sometimes members are able to see around officers’ blind spots. Often the members are first to know when someone has been treated unfairly. Even in the best guilds, this can happen by accident! Make sure your policies are flexible enough to change if they are really not working.

Here are some common examples of legitimate concerns.
1. One of your guild members is behaving in an offensive manner or specifically antagonizing someone.
2. One of the guild policies has had unintended consequences. For example, there might be a loophole in your loot system, or you might be distributing BoE items like Hearts of Darkness in an unequal manner.
3. A specific member or subset of the guild is feeling overworked or burned out.
4. Something in your raid strategy is not getting desired results.

Sometimes you’ll get a PM and just know that the person has a valid point. When that happens, don’t panic. Reply to the person and let him or her know that the issue is going on the next officer meeting agenda. Make sure you talk about it, and make appropriate policy, rostering, or strategy changes.

QQ

The letters QQ are meant to resemble crying eyes, and QQ is synonymous with whiny complaints. QQ is constant and unavoidable. I am going to make a radical suggestion here for how to deal with this. As you read or listen to the complaint, try and imagine that it is legitimate. Even if you end up disagreeing with the person or even reprimanding her, hear her out before you do that. QQ is called QQ because it’s communicated in a less-than-constructive way. However, separate the content from the means of delivery to find out if, behind the tears and snivels, there is actually a valid issue to be addressed. If the person has a point, put their issue on the meeting agenda just like any other member concern.

The following is a list of issues people tend to feel passionately about in the game. As such, they are likely topics for QQ.

1. Loot Issues.
This will always be the number one cause of weeping and gnashing of teeth in the World of Warcraft. Most of these complaints are unfounded. If you have a loot council, you will be dealing with this often. Try to make the person reasonable, or at least resigned.

However, sometimes loot issues are very much legitimate. If someone is concerned that he consistently gets passed over for loot or that others of his class and spec with similar attendance have significantly better gear, he is probably right. Loot systems of whatever type tend to have loopholes through which many purples flow. These complaints are a way to discover if your system is really working the way you intended it to. It may be that “unlucky” players, or players in certain roles, truly are not getting their fair share. If this is the case, do something about it! Whenever you find injustice in your guild, stamp it out!

2. Personality Conflicts.
In a raiding guild of 35+ members, not everyone is going to get along. Members who are at the high end or the low end of the competence scale may attract a lot of complaints due to jealousy on the one end and resentment on the other. Evaluate each of these complaints for validity. As an officer, you need to know the difference between one of your raiders having a bad day, or a bad week, and just plain out being a bad egg who either does not play up to the standard of your raid or makes everyone miserable. You should also ask pointed questions to decide if harassment is involved. For example, if one of your female members is having to field consistent come-ons from a male raider, this is a legitimate complaint and you should probably kick him. Many guilds let rampant sexism, racism, and all-out prejudice go on in g-chat or vent. In my opinion, this kind of thing isn’t very funny–or very conducive to successful raiding. I would rather play in an organization that’s open to different types of members. Sure, Collateral Damage cuts loose a bit late night on vent, but on the whole we’re an organization that 10-year-old girls could happily and safely belong to. “Cutting loose,” by the way, is different from encouraging prejudice. No one minds a little innuendo or even well-meaning jokes at someone’s expense–the problem comes when members harass each other. As a guild leader, you should be able to tell the difference.

3. Bench Issues
The #1 topic of PMs sent to officers in Collateral Damage has to do with raid scheduling. Long story short, people want to be in when it’s convenient for them and out when its not. A lot of people feel frustrated that they’re not in full control of when they get picked to raid. For the most part, people just have to deal with it. Officers can lend a sympathetic ear, but we know that we have to balance the needs of many different people. Bench happens, more often than some people would like. However, if a person complains that they are consistently being passed over for a raid spot, you need to investigate that issue. Look at that person’s attendance and performance. Does he have a legitimate complaint? Has he been forgotten, or is there a deeper issue? Is someone getting preferential treatment and not sitting their fair share of time? If so, rectify that immediately. No one–especially not officers–should get out of sitting the bench. Sometimes, however, the raid leader is perfectly justified in sitting a player frequently, especially if he’s not performing up to the standard of the group. This can be a good opportunity for the class or raid leader to work with this person on improving his play. After all, raiders are supposed to want to play up to their potential. If that interest isn’t there, it could be time for a frank talk about that player’s status in the guild.

Conclusions:

Don’t fear feedback from your members. Embrace it, and deal with it in a timely manner. After all, you are in service to your guild members. They’re really not trying to ruin your day. When members complain, they do so because they care about the quality of their in-game experience. Never fall back on the “it’s just a game” excuse for unequitable behavior. Sure, it’s a game, but games have rules. They’re only fun if you follow them. One of the rules of being a GM is to create an environment your members feel comfortable in. Otherwise, you’re no better than the three year old who kicks over the Monopoly board and then sticks the house from Park Place up his nose.